Visa Analytics Platform is a web-based, self-service analytics solution that puts payments data and insights at your fingertips. Our powerful peer benchmarking,¹ easy-to-understand dashboards, and customizable reports empower users across your organization to gain actionable payments intelligence — helping you make faster, more informed business decisions.


Fast access to payments insights
Visa Analytics Platform provides detailed payments data to help meet your needs — enabling you to get granular, faster, and get actionable insights with less effort.

Powerful peer benchmarking¹
Visa Analytics Platform provides powerful business intelligence through detailed, anonymized peer benchmarks¹ – empowering you to quickly find opportunities to help improve performance and become top-of-wallet.

Easy-to-use
Easy-to-understand dashboards with pre-built visualizations make key performance insights accessible to users — even for non-analytics experts. This helps you to make data-driven decisions more quickly, while reducing operational burden on your analytics department.

Executives
Assess business performance at a glance. New dashboards make it easy for you to gain key portfolio and peer insights — helping you identify potential growth opportunities faster and guide your business with more confidence.

Managers
Accelerate your ability to deliver actionable insights and reports with intuitive workflows and pre-built visualizations — empowering your team to make data-driven decisions.

Data Analysts
Get access to customizable reports with rich payments data to dive deeper and help answer detailed follow-up questions with less effort.

Better understand cardholder behavior
Analyze your cardholder engagement to increase card usage and loyalty.
- Drive early card activation and retention
- Track spending patterns across market segments, merchants, and geography
- Analyze spend behavior across digital and physical channels
*The data on this page are used for illustration only and do not reflect actual Visa data.
- ¹ All benchmarks are based on competetive peer set.
- The data on this page are used for illustration only and do not reflect actual Visa data.